Ram Trucks in Las Vegas for Wrangler National Finals Rodeo


This year marks the 35th year that Ram is the Official Truck of the Wrangler National Finals Rodeo (WNFR) and Professional Rodeo Cowboys Association (PRCA).

Held in Las Vegas, NV this December 1 – 10, thousands of rodeo enthusiasts will be in attendance for fun, interactive fan experiences with Ram Trucks including performances by country music star Natalie Stoval, daily autograph signings by country music artists, viewing parties, and truck displays.

Mike Manley, Head of Ram Brand, FCA – Global states, “Ram is proud to be a part of the Ram Rodeo Series and WNFR for 35 years. As thousands of rodeo fans take over Las Vegas during WNFR, it is a great opportunity for Ram to showcase the capabilities and best-in-class features of our complete truck lineup of America’s longest lasting pickups.”

Ram WNFR events include:

  • Ram Tailgate Viewing at South Point Hotel and Casino
  • PRCA Pro Rodeo Fan Zone at Thomas Mack Arena with live music performance by Natalie Stoval and the Drive each night at 5:30 pm.
  • Fans are also encouraged to check out the latest Ram 1500, 2500, and 3500 trucks. The Ram Rebel TRX off-road concept, special edition Ram 1500 Night, and Ram 1500 Rebel will also be in attendance.
  • Cowboy Christmas at the Las Vegas Convention Center will include daily autograph signings from various music artists, and an interactive 360 virtual reality experience. That experience will give fans a chance to ride up and down the streets in a Ram Laramie Limited, on a ranch in a Ram Laramie Longhorn, and off-roading in the Ram Rebel.

Ram Truck Night is December 9th at WNFR, and on December 10th, Ram Trucks will present the Ram Top Gun award to one contest who wins the most money in a single category during WNFR. The winner will go home with a brand-new Ram 3500 Heavy Duty truck.